Xinying, Y. et al. 2025. The Influence Mechanism of Virtual Influencers on Destination Brand Attachment: An Analysis Based on the Elaboration Likelihood Model (ELM). Information Management and Business Review. 17, 3(I) (Sep. 2025), 551–564. DOI:https://doi.org/10.22610/imbr.v17i3(I).4500.