Yiadom MB, Agyeman-Duah MO, Laryea CNA. Brand Awareness as a Determinant of Students’ Choice of a Higher Institution: Evidence from Students in a Ghanaian University. IMBR [Internet]. 2025 Feb. 20 [cited 2026 Oct. 25];17(1(I):371-84. Available from: https://amhinternational.com/imbr/article/view/1881-brand-awareness-as-a-determinant-of-students-choice-of-a-higher-institution-evidence-from-students-in-a-ghanaian-university