Author

  • Norliza Che-Yahya

    • Faculty of Business and Management, Universiti Teknologi Mara, Puncak Alam Campus, Selangor, Malaysia
    • Malaysia

  • Siti Sarah Alyasa-Gan

    • Faculty of Business Management and Professional Studies, Management and Science University, Selangor, Malaysia
    • Malaysia

Abstract

Initial Public Offerings (IPO) One-Stop Support Center website is created to help students, the public and academic researchers. One of the significant features of this website is a stock trading simulation which enables stock trading practice in a simulated or virtual environment. It simulates the experience of trading equities with virtual currency. The main aim of this trading simulation is to offer students and the public (potential retail investors) a risk-free environment to learn and practice trading before entering the real stock market. This study aims to understand the influence of trading simulation as an educational tool in improving students’ lifelong learning skills through the development of investment literacy. This study was conducted using a qualitative approach. To fulfill the objective of this study, an online survey was distributed through a Google Form. A total of 110 respondents consisting of students enrolling in FIN768 (Investment and Portfolio Analysis) course, public, and academics in Universiti Teknologi MARA (UiTM), Shah Alam and Puncak Alam, Selangor took part in the online survey. This study finds that 89.10 percent of the respondents agree that this stock trading simulation is very useful for their life-long learning. This study contributes mainly to the students by providing them with valuable learning experiences and practical skills that extend beyond traditional classroom teachings.

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References

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How to Cite

Che-Yahya, N., & Alyasa-Gan, S. S. (2024). Developing Life-long Investment Literacy of Students through Initial Public Offerings (IPO) One-Stop Support Center and Stock Trading Simulation. Information Management and Business Review, 16(1(I)S), 13-23. https://doi.org/10.22610/imbr.v16i1(I)S.3721

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Section

Research Paper

Published in

Vol. 16 No. 1(I)S (2024) Investment Literacy, Talent Retention & Agricultural Risk View issue contents

Published

2024-04-28

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