Author

  • Abdul Kadir Othman

    • Institute of Business Excellence, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Ahmad Zuhairi Zainuddin

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Ahmad Aqiff Amsyar Mohd Zaidi

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Mohammad Fahmi Shaharin

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Mohammad Nazirul Syahmi Zaini

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Mohammad Nazrul Aqim Mohd Zulkefli

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Muhammad Iqbal Shamsudin

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia
  • Muhammad Mukhlis Azamudden Abdul Anzab

    • Faculty of Business and Management, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
    • Malaysia

Abstract

The COVID-19 pandemic has proliferated courier service companies due to increasing customer demand. Customers prefer some courier service companies over others because of certain factors, including timeliness, order discrepancy, personal contact quality, order condition, and operational information sharing. The study investigates the factors contributing to customer satisfaction when choosing courier services. A survey questionnaire was distributed to customers to gauge their overall level of satisfaction and assessment of potential contributing factors. Respondents were selected from those who have experience using the courier service. From the results of multiple regression analysis, four factors, timeliness, personal contact quality, order condition, and operational information sharing, significantly influence customer satisfaction when choosing courier service. Order discrepancy does not significantly influence customer satisfaction because customers trust the courier service providers to provide the service as expected. The implications of the study are discussed in the paper.

Keywords

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How to Cite

Othman, A. K., Zainuddin, A. Z., Mohd Zaidi, A. A. A., Shaharin, M. F., Zaini, M. N. S., Mohd Zulkefli, M. N. A., Shamsudin, M. I., & Abdul Anzab, M. M. A. (2024). What Makes Customers Choose Certain Courier Services Over the Others? Information Management and Business Review, 16(3S(I)a), 699-706. https://doi.org/10.22610/imbr.v16i3S(I)a.4232

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Section

Research Paper

Published

2024-10-27

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