Abstract
This study examines the visual art heritage of the Mah Meri tribe through a semiotic analysis. The research uses Charles Sanders Peirce's Semiotic Theory as the foundational framework to decode the symbolism embedded in Mah Meri's artistic expressions. The aim is to understand and document the deep meanings behind these symbols and their impact on the cultural identity and historical narratives of the Mah Meri tribe. An ethnographic approach is employed for data collection, including field observations, photographic and videographic documentation, and qualitative interviews with community members. The findings reveal that Mah Meri's art is rich in symbolic meanings that reflect the tribe's cultural identity and history. The study also highlights the adverse effects of modernization on traditional art forms, necessitating urgent preservation efforts. This research makes significant contributions to visual anthropology by emphasizing the importance of semiotic analysis in understanding and preserving indigenous art. It calls for increased efforts in documenting and protecting the visual heritage of the Mah Meri tribe to ensure its transmission to future generations.
Keywords
- Semiotic Analysis Search this journal for Semiotic Analysis (opens in a new tab)
- Mah Meri Tribe Search this journal for Mah Meri Tribe (opens in a new tab)
- Visual Art Heritage Search this journal for Visual Art Heritage (opens in a new tab)
- Cultural Identity Search this journal for Cultural Identity (opens in a new tab)
- Charles Sanders Peirce Search this journal for Charles Sanders Peirce (opens in a new tab)
- Symbolism Search this journal for Symbolism (opens in a new tab)
- Ethnography Search this journal for Ethnography (opens in a new tab)
- Indigenous Art Search this journal for Indigenous Art (opens in a new tab)
- Visual Anthropology Search this journal for Visual Anthropology (opens in a new tab)
References
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- Peirce, C. S. (1931). Collected Papers of Charles Sanders Peirce. Harvard University Press.
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- Razak, F. A., Aminuddin, M. S. H., Kamaruddin, N., Aziz, N. N. A. N., & Zamzuri, N. H. (2023). Sustainable Design Model for Social Wellbeing among Che Wong Community towards Photojournalism. International Journal of Academic Research in Business and Social Sciences, 13(6), 1836-1844.
- Sidyawati, L., Sudarmanto, J. A., & Berahim, E. M. H. B. (2020). Development of Infographic Character Design of Malaysian Mah Meri Tribe’s Animal Masks As Learning Media of Traditional Masks. KnE Social Sciences, 14-29.
- Wardhana, F. S., Yuhan, X., & Qian, C. A Study of Cultural Identity, Cultural Heritage and Tourism Development in Mah Meri Community Cultural Village, Carey Island, Selangor, Malaysia.
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Copyright (c) 2024 Fadli Abd Razak, Mohd Shariful Hafizal Aminuddin, Mohd Fadhil Kamarudin, Mohd Shahrizal Mat Hussin, Aidah Alias (Author)

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Keywords
- Semiotic Analysis Search this journal for Semiotic Analysis (opens in a new tab)
- Mah Meri Tribe Search this journal for Mah Meri Tribe (opens in a new tab)
- Visual Art Heritage Search this journal for Visual Art Heritage (opens in a new tab)
- Cultural Identity Search this journal for Cultural Identity (opens in a new tab)
- Charles Sanders Peirce Search this journal for Charles Sanders Peirce (opens in a new tab)
- Symbolism Search this journal for Symbolism (opens in a new tab)
- Ethnography Search this journal for Ethnography (opens in a new tab)
- Indigenous Art Search this journal for Indigenous Art (opens in a new tab)
- Visual Anthropology Search this journal for Visual Anthropology (opens in a new tab)
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Vol. 16 No. 3(I) (2024)
Event Management, Control Systems & Digital Health
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