Author

  • Normala

    • Othman Yeop Abdullah Graduate School of Business, Universiti Utara Malaysia
    • Malaysia
  • S. Govindarajo

    • Othman Yeop Abdullah Graduate School of Business, Universiti Utara Malaysia
    • Malaysia
  • Dileep Kumar M.

    • Othman Yeop Abdullah Graduate School of Business, Universiti Utara Malaysia
    • Malaysia

Abstract

It is a dilemma to professionals that whether they should adopt technology to improve their functional contributions and thereby enhance business performance. Changes in the generations have different approaches to adopt technology application in their work life. As we see the differences in Generation X and Generation Y, in their features and characteristics, it is hypothesized that such differences also expect in professional approach in the adoption of technology for effective functional dissemination. This particular study follows a qualitative research methodology that to explore the relationship between Generation Y professionals in their attitude towards adoption of technology in business operations.

Keywords

References

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How to Cite

Normala, Govindarajo, S., & M., D. K. (2013). Does “Y” Generation Managers Attributes is Associated with Technology Adoption Behavior? Information Management and Business Review, 5(6), 292-299. https://doi.org/10.22610/imbr.v5i6.1054

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Research Paper

Published

2013-06-30

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