Author

  • Khoirul Aswar

    • Universitas Pembangunan Nasional Veteran Jakarta, Indonesia
    • Indonesia

  • Ermawati

    • Universitas Pembangunan Nasional Veteran Jakarta, Indonesia
    • Indonesia

Abstract

This study aims to review academic research work carried out in the field of e-commerce adoption. The e-commerce area has been classified into three broad categories, namely technological context, organizational context and environmental context. Finally, this study identifies the important role of SMEs, an overview of e-commerce technology and the adoption of e-commerce. This study collected 52 research studies in the field of e-commerce. This research provides a systematic review of the above studies. This study classifies 3 important factors in e-commerce adoption, namely technology, organization and environmental factors. This study identifies that to increase the success of e-commerce, it is necessary to consider the determinants of e-commerce adoption so that e-commerce players can excel in the competition. This study will make a positive contribution to understanding e-commerce adoption for academics, industry, regulators, and other e-commerce users.

Keywords

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How to Cite

Aswar, K., & Ermawati. (2021). E-Commerce Adoption by Small Medium Enterprises: An Extensive Literature Review. Information Management and Business Review, 12(4(I), 12-18. https://doi.org/10.22610/imbr.v12i4(I).3123

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Research Paper

Published in

Vol. 12 No. 4(I) (2020) Municipal Finance, E-Commerce & Pandemic Resilience View issue contents

Published

2021-03-21

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